Build Lead Magnets That Follow Up Automatically (Claude Cowork Self-Install Kit)

Turn every opt-in into a nurtured lead, without building a new sequence from scratch each time.

You spend hours building each lead magnet by hand, and then nothing happens after someone downloads it. People fill out your form, you mean to follow up, and half those leads quietly go cold in your inbox.

The leak isn't your effort. It's that a passive form and a nurture sequence you set up by hand can't follow up on their own, so every lead you don't reach personally is lost.

What this kit does

Connect Claude and replace that passive form with an educational lead magnet that captures what the visitor actually wants, then triggers a nurture sequence that runs without you. Each new subscriber gets the right follow-up at the right interval, so you stop building each piece by hand and stop losing leads to inbox silence.

What you can expect

You recover 2 to 3 hours a week you'd spend building lead magnets by hand, and every opt-in routes into an automated nurture sequence instead of a silent inbox. The first follow-up message sends within minutes of opt-in, not days.

Who it's for

Built for solopreneurs, coaches and consultants, local service businesses, and agencies who run on inbound opt-ins. This is a Claude Cowork self-install kit you run yourself.

What's included

Skip building from scratch. No coding. You get the complete kit your own AI agent reads, sets up, and runs for you, step by step:

• A Start Here guide, so you know exactly what to open first
• The agent install instructions, the part that lets your own AI agent stand the workflow up for you
• A guided setup that interviews you about your business, so the workflow fits how you actually work
• Workflow Briefing: the plan, the inputs, and what done looks like
• Task List your agent follows to build it
• MCP Connection Guide for the tools involved
• Tool Setup notes for accounts, keys, and permissions
• Prompt Library, including the ready-to-run prompt for this workflow
• Troubleshooting and maintenance guide for the common snags
• A Next Steps and Roadmap, so you know what to automate next once this one is running
• A Run Guide you keep, so you can run it any time with no setup again

This tier earns its keep on leverage: it replaces a week-long project you'd otherwise repeat for every magnet with one reusable engine that nurtures every opt-in from here on, instead of just the leads you reach by hand.

What you'll need (not included)

The kit is the workflow, the prompts, and the setup guide. It does not include the tool subscriptions it runs on. You'll need your own Claude with Cowork account, which has a free tier you can start on. Those are billed by the tools themselves, not by us.

You'll also need your Claude account on Cowork's Pro plan or higher, so your agent can connect your tools and use the most capable model while it installs the workflow.

How to install this kit

Connect your tools at claude.com/connectors and authorize each account. Open the kit in Claude Cowork and run the included prompt. Step-by-step instructions ship inside every kit, so you're never guessing. See How Self-Install Kits Work for the full walkthrough.

Install once, not every month

If you've been pricing lead generation software or a nurture-sequence service, this is the install-it-once alternative. You build the engine yourself and keep it, with no monthly retainer. Add it to your cart, open it in Claude Cowork, and turn your first opt-in into a nurtured lead this week.